Hi! I'm Jonathan Musgrave - the creator of the Anadomy training. Chances are that if you're reading this right now, you and I have a lot in common. Let me guess, you used to work for "the man" and thought you could do it better on your own, so you went off and started your own gig. After trying to imitate what everyone else told you to do in order to be successful you finally realized it was all crap and started to do things your way. Sound about right?
I've been running market teams for my entire career. My experience has allowed me to be involved with almost every aspect of advertising from direct mail, event marketing, radio, television and of eventually the interwebs. But my journey didn't start in advertising, in fact my background is in Journalism. Happy accident... as it turns out, having experience in writing is one of the biggest assets I have been able to leverage in my advertising career.
So why should you listen to me? I'm not the bragging type, so this isn't going to be as much about my accolades and pumping my chest as much as it is a story of my journey and the people I have become fortunate to call my friends.